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MacBook Neo price in 40 countries: where it's cheapest

Four MacBook Neo laptops fanned out in silver, blush, citrus and indigo
MacBook Neo in silver, blush, citrus and indigo. Image: Apple, via Apple Newsroom.

MacBook Neo now starts at $699 in the US, $100 more than at launch. In Brazil, the same laptop costs the equivalent of about $1,710. We took the official price from all 40 Apple online stores, converted each one to US dollars and ranked them.

The short answer

Cheapest places to buy the MacBook Neo:

  1. 🇨🇦 Canada: CA$949 (≈ $667), before sales tax
  2. 🇺🇸 United States: $699, before sales tax
  3. 🇭🇰 Hong Kong: HK$5,499 (≈ $701)
  4. 🇹🇼 Taiwan: NT$22,900 (≈ $720)
  5. 🇦🇺 Australia: A$1,049 (≈ $732)

Most expensive:

  1. 🇧🇷 Brazil: R$8,499 (≈ $1,706)
  2. 🇩🇰 Denmark: DKK 6,499 (≈ $979)
  3. 🇳🇴 Norway: NOK 8,990 (≈ $940)
  4. 🇹🇷 Türkiye: TRY 45,999 (≈ $935)
  5. 🇬🇧 United Kingdom: £699 (≈ $927)

US and Canadian prices do not include sales tax, which is added at checkout. Outside North America, the cheapest store is Hong Kong (level with the US price), then Taiwan and Australia.

MacBook Neo price in every Apple store

Cheapest first, ranked by the 256GB model. The dollar figure is a conversion; Apple's local price is under it. Tap a country to open its Apple Store page.

Country256GB512GB
1. 🇨🇦 Canada≈ $667
CA$949
≈ $808
CA$1,149
2. 🇺🇸 United States$699$799
3. 🇭🇰 Hong Kong≈ $701
HK$5,499
≈ $828
HK$6,499
4. 🇹🇼 Taiwan≈ $720
NT$22,900
≈ $814
NT$25,900
5. 🇦🇺 Australia≈ $732
A$1,049
≈ $872
A$1,249
6. 🇲🇾 Malaysia≈ $734
MYR 2,999
≈ $832
MYR 3,399
7. 🇹🇭 Thailand≈ $741
THB 24,900
≈ $830
THB 27,900
8. 🇻🇳 Vietnam≈ $752
â‚«19,499,000
≈ $848
â‚«21,999,000
9. 🇯🇵 Japan≈ $758
Â¥119,800
≈ $871
Â¥137,800
10. 🇸🇬 Singapore≈ $782
SGD 999
≈ $899
SGD 1,149
11. 🇳🇿 New Zealand≈ $786
NZ$1,399
≈ $899
NZ$1,599
12. 🇵🇭 Philippines≈ $796
₱49,990
≈ $908
₱56,990
13. 🇨🇭 Switzerland≈ $816
CHF 679
≈ $936
CHF 779
14. 🇦🇪 United Arab Emirates≈ $817
AED 2,999
≈ $953
AED 3,499
15. 🇨🇳 China mainland≈ $819
CNÂ¥5,499
≈ $938
CNÂ¥6,299
16. 🇨🇱 Chile≈ $823
CLP 799,990
≈ $926
CLP 899,990
17. 🇮🇳 India≈ $828
₹79,900
≈ $932
₹89,900
18. 🇲🇽 Mexico≈ $834
MX$14,999
≈ $973
MX$17,499
19. 🇱🇺 Luxembourg≈ $869
€772.59
≈ $978
€869.29
20. 🇸🇦 Saudi Arabia≈ $880
SAR 3,299
≈ $1,013
SAR 3,799
21. 🇰🇷 South Korea≈ $889
â‚©1,190,000
≈ $1,038
â‚©1,390,000
22. 🇮🇪 Ireland≈ $899
€799
≈ $1,012
€899
23. 🇵🇹 Portugal≈ $899
€799
≈ $1,012
€899
24. 🇩🇪 Germany≈ $899
€799
≈ $1,012
€899
25. 🇫🇷 France≈ $899
€799
≈ $1,012
€899
26. 🇮🇹 Italy≈ $899
€799
≈ $1,012
€899
27. 🇪🇸 Spain≈ $899
€799
≈ $1,012
€899
28. 🇳🇱 Netherlands≈ $899
€799
≈ $1,012
€899
29. 🇧🇪 Belgium≈ $899
€799
≈ $1,012
€899
30. 🇦🇹 Austria≈ $899
€799
≈ $1,012
€899
31. 🇸🇪 Sweden≈ $900
SEK 8,995
≈ $1,050
SEK 10,495
32. 🇵🇱 Poland≈ $901
PLN 3,499
≈ $1,030
PLN 3,999
33. 🇫🇮 Finland≈ $922
€819
≈ $1,034
€919
34. 🇨🇿 Czechia≈ $922
CZK 19,990
≈ $1,060
CZK 22,990
35. 🇭🇺 Hungary≈ $924
HUF 299,990
≈ $1,078
HUF 349,990
36. 🇬🇧 United Kingdom≈ $927
£699
≈ $1,060
£799
37. 🇹🇷 Türkiye≈ $935
TRY 45,999
≈ $1,062
TRY 52,249
38. 🇳🇴 Norway≈ $940
NOK 8,990
≈ $1,097
NOK 10,490
39. 🇩🇰 Denmark≈ $979
DKK 6,499
≈ $1,129
DKK 7,499
40. 🇧🇷 Brazil≈ $1,706
R$8,499
≈ $1,947
R$9,699

Apple list prices, checked on each Apple online store on October 7, 2026. Conversions use that day's exchange rates.

Why the price changes from country to country

Apple does not explain its country prices, but tax is the biggest visible reason. The US and Canadian stores show prices before sales tax, while most other stores include VAT or GST. In the euro area, Luxembourg is cheapest at €772.59 and Finland dearest at €819, which follows their VAT rates of 17% and 25.5% (Tax Foundation). Brazil is the outlier: R$8,499 is 144% above the US price.

Side views of an indigo MacBook Neo showing its headphone jack and two USB-C ports
MacBook Neo has two USB-C ports and a headphone jack. Image: Apple, via Apple Newsroom.

Student and teacher prices

Apple's education stores sell the MacBook Neo for less. In the US it is $599, $100 under the regular price. Here is the 256GB education price in the biggest markets and how much it saves:

CountryEducation priceSaving
🇺🇸 United States$599$100
🇬🇧 United Kingdom£599£100
🇩🇪 Germany€699€100
🇮🇳 India₹69,900₹10,000
🇦🇪 United Arab EmiratesAED 2,599AED 400
🇸🇦 Saudi ArabiaSAR 2,899SAR 400
🇯🇵 Japan¥104,800¥15,000
🇦🇺 AustraliaA$899A$150
🇨🇦 CanadaCA$819CA$130
🇸🇬 SingaporeSGD 869SGD 130
🇭🇰 Hong KongHK$4,799HK$700
🇧🇷 BrazilR$7,299R$1,200

Prices from each country's Apple education store (for example the US, UK and India stores). Apple may ask for proof that you are a student or teacher.

MacBook Neo or MacBook Air: the price gap

The next step up is the 13-inch MacBook Air with M5, which comes with 512GB of storage as standard:

CountryNeo 256GBAir 13-inchDifference
🇺🇸 United States$699$1,299$600
🇬🇧 United Kingdom£699£1,299£600
🇩🇪 Germany€799€1,399€600
🇮🇳 India₹79,900₹1,49,900₹70,000
🇦🇪 United Arab EmiratesAED 2,999AED 5,499AED 2,500
🇯🇵 Japan¥119,800¥224,800¥105,000
🇦🇺 AustraliaA$1,049A$2,099A$1,050

See every country in our MacBook Air price by country list.

Price history

256GB or 512GB?

In the US the 512GB model costs $100 more, and it is the one with Touch ID (MacRumors). If you want to unlock the laptop and pay with a fingertip, you need the 512GB version. Both have 8GB of memory.

Buy now or wait?

Apple has not announced a new MacBook Neo. Bloomberg's Mark Gurman has reported that a second-generation model is planned for 2027 with an A19 Pro chip, 12GB of memory and new colours, according to MacRumors. That is a report, not an Apple announcement, and prices for it are unknown. Today's prices have not changed since Apple's June increase.

What you get for the money

Specs from Apple Newsroom.

Buying it abroad? Three things to know

Questions people ask

How much is the MacBook Neo in India?

₹79,900 for 256GB and ₹89,900 for 512GB.

Is it cheaper in Dubai than in India?

A little. The UAE Apple Store charges AED 2,999, about ₹78,800 at today's exchange rate, against ₹79,900 in India.

How much is it in the UK and Europe?

£699 in the UK and €799 in most euro countries, including VAT.

What about countries with no Apple store, such as Pakistan?

Apple has no online store there, so there is no official Apple price. For comparison, the UAE price works out to about Rs 226,000 before any local taxes.

Sources