OLED MacBook Pro release date: what to expect on October 27
Apple plans to introduce new MacBook Pro models with touchscreen OLED displays "on or around" Tuesday, October 27, 2026, Bloomberg reports. The same launch is expected to include an M6 14-inch MacBook Pro, an M6 iMac and an iPad mini with an OLED screen (MacRumors, citing Bloomberg). Apple has not announced anything for that date. Here is what has been reported, what it would mean for timing, and what the current models cost.
What is expected on October 27
| Product | What Bloomberg reports |
|---|---|
| MacBook Pro, 14-inch and 16-inch | OLED display with touch support, a Dynamic Island, lighter than today's models; M5 Pro and M5 Max chips, MacRumors reports |
| MacBook Pro 14-inch with M6 | A chip update to the entry-level model |
| iMac with M6 | A chip update |
| iPad mini | OLED display, A20 Pro chip, a landscape front camera and redesigned speakers; could start near $799, up from $599 today (Bloomberg via MacRumors) |
Earlier rumors suggested the OLED laptop could be called "MacBook Ultra", but Bloomberg places the 14-inch and 16-inch models in the MacBook Pro family. Bloomberg also says the launch will include "an online video presentation" and a hands-on session for the press (MacRumors). No MacBook Pro prices have been reported. Apple is also said to be holding sessions for content creators in Los Angeles on October 27 and 28 to show the new Macs and iPad mini (MacRumors).
What time could Apple announce them?
This is our estimate, not an announcement. On October 13 Apple announced HomeView, a new Apple TV 4K and HomePod mini 2 by press release, alongside a press event in New York set for 9 a.m. Eastern (MacRumors). If October 27 follows the same slot, it would be:
| City | Tue, October 27 |
|---|---|
| Los Angeles | 6:00 a.m. |
| New York | 9:00 a.m. |
| London | 1:00 p.m. |
| Paris, Berlin | 2:00 p.m. |
| Dubai | 5:00 p.m. |
| New Delhi | 6:30 p.m. |
| Singapore | 9:00 p.m. |
| Tokyo | 10:00 p.m. |
| Sydney | 12:00 a.m. (Wed) |
The UK and Europe change their clocks on October 25, so these times are one hour earlier for them than in early October, while New York stays on daylight time until November 1.
When could you buy one?
Apple usually opens orders soon after an announcement and starts deliveries about a week later. With the current MacBook Pro, Apple announced it on March 3, 2026, took orders from March 4 and delivered from March 11 (Apple Newsroom). MacRumors expects the same for October 27: pre-orders could open that day, the new Macs will not ship until November, and a launch could follow as soon as November 6 (MacRumors). That is an expectation, not an Apple date.
Today's MacBook Pro prices
| Model | US starting price |
|---|---|
| 14-inch with M5 (1TB) | $1,699 |
| 14-inch with M5 Pro | $2,199 |
| 16-inch with M5 Pro | $2,699 |
| 14-inch with M5 Max | $3,599 |
| 16-inch with M5 Max | $3,899 |
Prices from Apple's March 2026 announcement (Apple Newsroom). The M5 Pro and M5 Max models are only seven months old; the reported OLED models keep those chips in a new design, while the 14-inch M5 model moves to M6.
Should you wait?
- If you want a touchscreen or OLED Mac, wait: no current Mac has either.
- If you were about to buy a 14-inch MacBook Pro with M5 or an iMac, waiting two weeks for the reported M6 versions costs little.
- If you were about to buy an iPad mini, MacRumors' buyer's guide currently says "Don't Buy" because of the expected OLED model, though the new one may cost about $200 more.
- If you need an M5 Pro or M5 Max machine for work now, today's models already use the chips the OLED models are expected to keep; what the new ones add is the OLED touchscreen, the Dynamic Island and a lighter body.
Quick answers
- When is the OLED MacBook Pro release date? Bloomberg reports an announcement on or around Tuesday, October 27, 2026. Apple has not confirmed it.
- Will it have a touchscreen? Yes, according to Bloomberg, along with an OLED display and a Dynamic Island.
- Will it be called MacBook Ultra? Bloomberg says the models stay in the MacBook Pro family.
- How much will it cost? No prices have been reported. Today's MacBook Pro starts at $1,699.
Sources
- MacRumors: Everything Apple still has coming in October (October 13), New iPad mini could cost more than the iPad Air (October 12), Apple to launch touchscreen OLED MacBook Pro and OLED iPad mini on October 27 (citing Bloomberg, October 8) and seven new products on October 13 and 27
- Apple Newsroom: Apple introduces MacBook Pro with all-new M5 Pro and M5 Max (March 3, 2026)
